Pink Ribbon Day as the International Breast Cancer Awareness Campaign
Currently, with the booming of New Media, it is not uncommon to see causes and campaigns meant to raise awareness on certain issues. One of the all-time viral campaigns was ‘ALS Ice Bucket Challenge’ campaign videos performed by well-known celebrities. In relation to causes and campaigns, on the 1st of October, our attention is drawn towards the Pink Ribbon Day – known as the International Breast Cancer Awareness Day. Not only that, there is currently an attention-getting Cancer Awareness campaign in many social media – Stand Up to Cancer (SU2C) Campaign – which has drawn the attention of those whose lives have been touched by the various devastating Cancer illnesses. This paper discusses and analyzes the SU2C campaigns in relation to its reliance on celebrity endorsement in achieving its purposes. The case of SU2C is analyzed within the framework of Circuit of Culturetoanalyze how the public relations theory and Celebrity Humanitarianism may inform the various practices of public relations in the world. Not only that, through the reflections in the Circuit of Culture, the paper also elaborates the possibilities of how the analysis of the SU2C campaign can be used to influence other cancer awareness campaigns, particularly in Indonesia.Keywords: New Media, Campaign, Circuit of Culture, Celebrity Humanitarianism
AEGIS : Journal of International Relations; Vol 2, No 2 (2018): March - August 2018
Copyright (c) 2018 AEGIS : Journal of International Relations
Asian Infrastructure Investment Bank (AIIB) as an Instrument for Regional Leadership of China in the East Asia Region
The establishment of the Asian Infrastructure Investment Bank (AIIB) has sparked many debates and controversies in the last five years since it was announced back in 2013. Amongst studies trying to explain the reason for the establishment of the AIIB, most of them are based on the analysis of Sino-U.S. relations especially on how they overlooked China as a replacement for global hegemon to the U.S.However, considering China’s foreign policy in the recent decade, the establishment of the AIIB is considered as a typical step to becoming a leader in regionalism of East Asia. This writing concludes that China is still only aiming to become regional leader in the scale of East Asia. Keywords: East Asia, Regionalism, Leadership, China, AIIB
Exploring the Contribution of Islam towards Global Governance Locating Ethics within the Discourse of Policy
This paper aims to tackle the problem that Global Governance is currently encountering: the absence of ethics within the framework of policy making. It seeks to fill this gap by discussing how Islamic thought can contribute positively towards the making the notion of ethics central in governance. The paper will begin with an overview of Global Governance and the historical and current intellectual trends within this field. It will then provide an overview of the knowledge gaps that currently exist in global governance. From there, the paper will discuss the role of ethics in directing governance across the world. To do so, it will explore the literature on International Relations and Religion that critiques Max Weber’s ‘Secularization Thesis’. The paper then takes forward the discussion of Islam in international relations by examining the ethical principles that underpin the design of Islamic law. This is known as ‘Objectives of Islamic Law’ (‘Maqasid ash Shariah’). It then uses these principles to understand how Islam can contribute to two major aspects of global governance: (1) the environment and (2) human mobility specifically focused on refugees.
AEGIS : Journal of International Relations; Vol 2, No 1 (2017): September 2017 - February 2018
THE POTENTIAL THREAT OF CHINA-MYANMAR GAS PIPELINE
China needs energy to sustain its economic growth. However the amount of energy resources in China are insufficient while the energy consumption grows rapidly. Recently, China is the second largest energy consumer. In order to achieve energy security and reduce carbon emissions to save environment, China is actively increasing the consumption of natural gas. China imports natural gas from overseas such as from Middle East, Kazakhstan, Turkmenistan and others. About half of China’s energy resources import from foreign sources. However, Import natural gas from these countries come with risks. The instability of politic in those areas influences the natural gas price, insecurity of travelling the natural gas via sea can reduce the amount natural gas come to China, and so on. China then looks alternative countries that closer to China to supply and secure its energy demand. In doing so, in 2008 China signed agreement with Myanmar to build oil gas pipeline. The gas pipelines have operated in July 2013. However, China-Myanmar gas pipelines project do not come without risk. This paper examines potential risks of China-Myanmar gas pipelines. This paper argues there are security, environmental, and cyber, and other issues that can be potential threat to China Myanmar gas pipeline project
AEGIS : Journal of International Relations; Vol 1, No 2 (2017): March - August 2017
The Failure of the Washington Consensus, the Need for a New Reform and the Rise of the Beijing Consensus
Global economic policy dominated by the influence of the Washington Consensus during the past few decades has led to many upheavals in the global economic order. The term Washington Consensus is associated with three major institutions located in Washington, the World Bank, the International Monetary Fund (IMF), and the US Treasury Department, and it has become a neoliberal economic agenda also called as the western economic agenda. The debates are increasing significantly regarding the effectiveness of policies that are sourced from the World Bank, IMF and the US Treasury Department in encouraging development. Where in reality, those countries that adopt the recommendations derived from the Washington Consensus, mostly bring them to experience economic problems. The last example is believed to be the 2008 global financial crisis.In this journal, the author will explain and analyse the definition and the recommendations offered by the Washington Consensus in order to promote global development. It will also present various criticisms that have emerged from the various parties to the Washington Consensus. Various analysis will also be given to understand that the Washington Consensus is already less suitable and appropriate for use to encourage the global development today. Then this journal confirms the need for a new reform of the global economic order, namely with the policy recommendations for the new global economy through a new consensus. The rapid development of globalization has changed characteristic of many countries, especially developing countries, so that many developing countries begin to look for new formulas to boost their economies. Because the Washington Consensus is seen only benefit developed countries, while developing countries and least developed countries are experiencing a lot of problems of development. Thus, due to the demand and push for a reformation of the global economic order, China and the countries of the region have established the Asian Infrastructure Investment Bank (AIIB), based in Beijing, and it is now often called as the Beijing Consensus. Then, it now becomes a real sign of resistance to the Washington Consensus.
ENHANCING COUNTRY IMAGE: A COMPARATIVE STUDY OF TOURISM STRATEGY BETWEEN INDONESIA AND MALAYSIA
The global competition has become a mandatory phenomenon faced nowadays. Both the emerging economic country and the advanced economic country are competing each other to create and produce something different by maximizing their potentials and performances to obtain more profit that will be impacted to the politic and the economic aspects. Tourism sector is one of the country‟s potentials which has a big role to support the national interests by attaining benefit immensely. Tourism is an efficient industry to earn financial profit and enhance country reputation especially for nations who have abundant of natural resources. As tropical countries, Indonesia and Malaysia government has set up tourism policy which has been outlined into several strategies. The strategies include marketing and promotion activity which purpose to establish public trust towards related countries by inviting more foreign visitors and investors. In responding to this, both countries are branding their nations by doing a public diplomacy in domestic and overseas through tourism activity. This paper will examine the tourism strategy of Indonesia and Malaysia in attempt to increase country image in international community by emphasizing the implementation of public diplomacy in branding the nation through tourism industry during 2010-2015 time frameworks. Thus, we will apply a comparison method in exploring the strengths and weaknesses of tourism strategy in Indonesia and Malaysia.
AEGIS : Journal of International Relations; Vol 1, No 1 (2016): September 2016 - February 2017
Copyright (c) 2016 AEGIS : Journal of International Relations
Signifikansi Funding Agencies pada Global Research Council (GRC) Sebagai Bagian Masyarakat Sipil Global
Epistemic Community;Global Civil Society;KNETs;Critical Mass;GRC;Funding Agencies
AbstractThe paper discusses the question of the significance of the role of funding agencies in the Global Research Council (GRC). GRC, part of the Global Civil Society (GCS) as an epistemic community, is a virtual organization formed in 2012. Most of its members are from funding agencies and aim to distribute knowledge. This paper concludes that funding agencies at GRC are critical masses that are important in bridging interests between scientific entities in funding research on a global scale and creating a better assessment of research funding. These two things are the difference between other knowledge networks. Conceptually, the author explains the position of GRC as part of global civil society in the form of Global Knowledge Networks (KNETs) and uses the Critical Mass conception in Science, Technology, and Innovation (STI). The author conducted participant observation to be involved in GRC and collected secondary data from journals, books and other related sources. The author elaborates on the mutually influencing relationship between funding agencies and GRC by using several examples of funding cases and best practices from GRC's influence on these funding agencies and how funding agencies affect global funding through GRC. Keywords: Epistemic Community, Global Civil Society, KNETs, Critical Mass, GRC, Funding Agencies
AEGIS : Journal of International Relations; Vol 6, No 2 (2022)
Departemen Hubungan Internasional Universitas Airlangga
Copyright (c) 2022 AEGIS : Journal of International Relations
Analyzing The Presence of Russia in the Eastern Mediterranean Sea
Russia; Eastern Mediterranean; Presence; Foreign Policy; Interest
The Mediterranean Sea has an attraction for countries that want to control this area. Among them are the abundant energy resources (such as oil and natural gas), have international trade routes that connect Europe, Africa, and Asia, and offer beaches or ports that can be built and operate year-round. Therefore, a superpower country like Russia is interested in becoming one of the actors that dominate this region. Russian activity in this region has occurred since the era of the Russian empire (Tsardom). However, over time, Russia has ambitions to regain control of the area they previously controlled. The Mediterranean region, especially the Eastern Mediterranean, is a strategic area for Russia in carrying out its foreign policy interests where they want to secure natural resource reserves and international trade routes and look for ports that can operate for a full year. This research aims to analyze how Russia's foreign policy interests result in its presence in the Eastern Mediterranean Sea. Using qualitative research methods, this research will analyze Russia's presence in the East Mediterranean Sea. This research finds that Russia can demonstrate its presence in the Eastern Mediterranean region by using several political manoeuvres such as the annexation of Crimea, establishing relations with Turkey and Syria, and the use of energy politics in their foreign policy.
AEGIS : Journal of International Relations; Vol 6, No 1 (2022)
The Rise of Malaysian Gastro Diplomacy: From Local Cuisine to the Global Cuisine
Malaysia Kitchen for the World, Public Diplomacy, Cultural Diplomacy, Gastro diplomacy, Malaysian cuisine
The “Malaysia Kitchen for the World” campaign designed by the Malaysian government acts as a practical effort of gastro diplomacy that is rooted in the sphere of cultural diplomacy. Thus, the purpose of this research is to identify the implementation of the “Malaysia Kitchen for the World” campaign in the United Kingdom between 2010 and 2015 and to provide a detailed analysis using the theories of International Relations study, consisting of public diplomacy, cultural diplomacy, and gastro diplomacy. This study employs a qualitative method with a case study approach, using secondary sources focusing on journals, articles, and books followed by primary sources from MATRADE and Malaysian government official publications. The findings of this research are that Malaysian cuisine is an essential element for the Malaysian government for promoting Malaysia’s cultural richness, branding local business, and raising global awareness of Malaysian food in the international arena, particularly among British citizens.
AEGIS : Journal of International Relations; Vol 5, No 1 (2021)
Copyright (c) 2021 AEGIS : Journal of International Relations
Since the United States Information Agency (USIA) is no longer active to operate cultural diplomacy in the post-cold war, the concept of cultural diplomacy has experienced a time of crisis in the context of International Relations studies. For a decade, cultural diplomacy was marginalized and considered obsolete until finally in the early 2000s, cultural diplomacy was revived and activated both in practice and theory. Since then, cultural diplomacy has returned to its path. The discourse of cultural diplomacy in International Relations studies has developed to gain more specific activities. This is a qualitative research, with the aim of understanding cultural diplomacy in a more holistic way. The results of this study indicate a debate and a lack of consensus on several aspects of cultural diplomacy and bringing much unclear explanation. This study also shows a dichotomy between cultural diplomacy and other approaches.
AEGIS : Journal of International Relations; Vol 4, No 2 (2020)