Camt-Run: Gamified Fun Run Events for Promoting Physical Activity

Camt-Run: Gamified Fun Run Events for Promoting Physical Activity

gamification

Fun run

physical activity

competitive game

This work proposes designing and implementing a method for the gamification application of Fun Run events in order to promote physical activity. The application transforms the standard Fun Run which is normally included as a side event called “The gaming Fun Run” to marathon events designed for people who are interested in either gamified applications or their health allowing them to playand run at the same time. The application was used during the event called “The Run Fest“ to celebrate the 15th anniversary of the opening of Chiang Mai University's College of Arts, Media, and Technology. Based on the results of satisfaction questionnaires, the 701 participants, including 339 males and 362 females, were pleased and motivated to engage in physical activities. In addition, it can be concluded that running newcomers, 380 people, or 54.20% of all participants, were attracted to attend the running event and were able to complete the route, indicating that it was a successful promotion that enhances physical activity and health among newcomers in running through the application of gamification.

Puritat, Kitti

Thongthip, Phimphakan

Jansukpum, Kanjana

Sirasakamol, Orasa

Nadee, Wanvimol

International Journal of Interactive Mobile Technologies (iJIM); Vol. 16 No. 18 (2022); pp. 94-113

1865-7923

International Association of Online Engineering (IAOE), Vienna, Austria

2022-10-03

Copyright (c) 2022 kitti puritat, Phimphakan Thongthip, Kanjana Jansukpum, Orasa Sirasakamol, Wanvimol Nadee

https://creativecommons.org/licenses/by/4.0

application/pdf

eng

info:eu-repo/semantics/article

info:eu-repo/semantics/publishedVersion

Peer-reviewed Article